Johnny Marsh got an early start making old fishing lures. When he was a young fellow in the 1930's he would help Richard Porter make lures for the Porter Bait Company. Years later, Marsh began making lures of his own.

The first lures made by Johnny Marsh were pier baits. Also called clothes pin lures, they were heavily weighted wooden lures that were made for salt water fishing. Marsh began making these baits in the late 1940's or early 1950's. Marsh soon began making lures from plastic and developed a mold for plastic pier baits as shown on this point of sale card.

The Johnny Marsh Clothes Pin Lure